Category and Pricing Analyst

Job Description

Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas. Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 22 countries, and employs approximately 4,000 people. Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry. General Description of the Role The Pricing and Category Analyst role supports the Category and RGM Team to partner with cross functional commercial teams to turn data into insights, and motivate action to drive growth. Mission and Objectives To supply the Commercial Business partners (Sales, Marketing, CCM) with insights relating category performance, as well as pricing and promotion that will ensure we maximize our NSV, profitability and Market share. The role also needs to ensure that we equip the Sales team with insights to present to our customers in an engaging and compelling way. Working to assist both OFF Trade and ON Trade teams in their category review presentations with their customers. Key Responsibilities and Activities Pricing Management Support the development of Campari’s portfolio pricing strategy, with detailed analysis, and modeling to provide recommendations, and demonstrate the impact of a range of pricing decisions. Support and deliver inputs into the annual pricing review process. Ad hoc analysis to support dynamic and adaptive pricing strategies, leveraging advanced analytics and customer segmentations to optimize prices across the entire product portfolio. Pack, Mix, Promotional & Trade Investment Strategy Support RGM Manager to partner with Channel Marketing Managers in the development of long term promotional strategy that leverages consumer insights for each of our key Channels. Model volume and financial implications of different Pack, Mix and Promotional options. Provide recommendations on how to use our commercial spend to ensure that we optimize our investment in the highest potential growth spaces, within key shopper, consumer and customer segments. Provide support materials to Sales & Marketing Teams on portfolio prioritization, and promotional guidelines, enabling them to engage their customers and deliver sales & profit targets within agreed trade investment rates. Reporting Drive Trade ROI capability across Commercial teams to enable acceleration of Trade investment improvements and optimized Trade ROI. Ongoing tracking for portfolio pricing. Key Relationships Internal: Revenue Growth Manager, Channel Marketing Managers, Trade Marketing Managers, Brand Managers, Head of Brand, Head of Customers, National Account Managers, Key Account Managers, GCCM – Revenue Growth Managers External: Data & Shopper Agencies (Currently: IRI, Kantar, Shopper Intelligence, Koji, Snooper) Experience Required Experience with FMCG manufacturer in Off Premise Channel essential (3+ yrs) Bachelors Degree in Data Science, Business or Economics 2-5 year experience as Business Analyst Proven track record of analytical thinking, supporting leadership roles in Commercial Finance, Sales, or Category teams (3 yrs) Strength in building analytical models and processes Highly Proficient in Excel, and experience with other data analytic programs (eg Power BI) Nielsen and/or IRI Aztec experience Liquor industry experience highly regarded Skills Strategic leadership - Demonstrating effective stakeholder management and understanding of the broader business context. Analytical skills - The ability to translate Industry, channel, customer, category and brand information into actionable insights for both the Marketing and Sales cross functions. Commercial Acumen - Demonstrating a deep understanding of Campari's P&L, customer profitability, and ability to apply financial modeling and ROI estimates on proposed initiatives. Superior communication skills - The ability to translate actionable insights into compelling internal and external presentations (written and verbal). Project Management - Ability to coordinate and manage a complex project timeline. Functional Competencies Formulating Strategies and Concepts - The ability to think at a big picture, future-oriented level and think at the forefront of new and cutting-edge concepts in the field. Individuals with this competence quickly grasp new concepts and theories, are able to synthesize complex information and recognize patterns and possibilities, and new directions for their function and the business. Presenting and Communicating - Able to present information, ideas and proposals and communicate in an influential, confident, clear and open way with both internal and external stakeholders. Being able to articulate strategy, and demonstrate how it connects through to the channel execution plan is central. Relating and Networking - The ability to establish relationships both inside and outside the organization as well as cultivating a wide range of contacts that lead to a greater ability to source information and build competitive advantage. Data Analytics - The ability to collate, interpret, analyze and present data to different stakeholders and adapt communication style. General Competencies Work Results & Execution – Pays attention to details; Achieves key objectives and meets the defined deadlines; Is highly productive and delivers high-quality; Works effectively under pressure or heavy workload, balances multiple projects; Accepts new and greater responsibilities. Initiative and Judgement - Prioritizes own work efficiently; Takes direction without being prompted; Knows when to consult and when to act independently; Keeps management and peers informed of status and potential problems; Handles confidential information appropriately. Consumer/Client Focus - Understands consumers/customers/internal clients’ needs; Provides all customers with solutions that best meet their needs; Proactively anticipates future needs and seeks out opportunities. Communication and Team Work - Communicates persuasively and passionately; articulates ideas clearly; Demonstrates effective relationship skills; Responds well to constructive criticism; Obtains acceptance and takes action for ideas; Is an active contributor to the team. People Development - The ability to enable, envision, energize, and empower the Trade Activation Team. Assigns appropriate individual goals and tasks; Follows through on completion of objectives; Effectively delegates responsibilities when needed; Consistently provides honest feedback and rewards. Ability to Learn - Shows curiosity and interest to be exposed to new situations/challenges; Quickly acquires and puts into practice new knowledge, behaviours and skills. Our commitment to Diversity & Inclusion: At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law. Note to applicants: Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question. Notice to third-party agencies: Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here . #J-18808-Ljbffr