Campaign & CX Reporting Analyst

Salary: 80.00 -  100.00
Posted: 14-01-2025
Category: Online Marketing, Business Intelligence Analysis
Canterbury-Bankstown Council, 

Job Description

The Company Our client is a strong player in the automotive finance industry and due to growth is looking to appoint a number of roles within their digital team to assist in accelerating the improvement and enhancement of the digital customer experience across their platforms and drive business growth. The role The Campaign and CX Analyst is responsible for enhancing customer satisfaction, driving digital sales growth, marketing campaign engagement, and providing reporting and analytical insights. Key Accountabilities Develop customer engagement dashboards and insights, reporting on digital sales platform performance including SEO and SEM. Work closely with the Marketing Manager to produce reporting and analysis of email marketing campaigns and customer lifecycle engagement including click rates, open rates, drop-off, and A/B test results. Own customer insights and research programs including mystery shopping and Google reviews. Stay updated on the latest CX tools and technologies to recommend enhancements. To be successful in this role you will have: Ability to build out dashboards and knowledge of Google Analytics, Tableau, Power BI, and CRM platforms to extract and analyze data. Strong reporting and analytics background. Proven experience working alongside a marketing function or team to produce reporting and analysis around campaigns. Why Apply? Great opportunity to work for a reputable brand going through growth. Join at a time where your role will be key to the success of the company's digital journey. Diverse organization with a strong culture. Next Steps If you want to work for a recognized global brand with strong cultural values and the ability to grow your career, this will be the opportunity for you. For a confidential discussion, please contact Ai on 0451 193 774. Alternatively, click APPLY. Parity Consulting recognizes the First Nations People as the Traditional Custodians of this land and celebrates their connection and love for the country. We only partner with clients who embrace diversity and are committed to cultivating the individuality of each and every employee. We encourage people with different beliefs, abilities, backgrounds, and life experiences to apply. #J-18808-Ljbffr

Job Details

Salary: 80.00 -  100.00
Posted: 14-01-2025
Category: Online Marketing, Business Intelligence Analysis
Canterbury-Bankstown Council, 

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