Digital Experience Coordinator

Job Description

Company description At Spark Foundry, our vision is to Fuel Famously Effective Ideas. Famous and Effective. Not one or the other — both. That sounds nice, but to get to famously effective ideas you need some key ingredients.You need diverse thinkers and diverse thinking. We call this Allsorts. This helps us tackle obstacles through different disciplines and perspectives. You need to thrive on the belief that great ideas are only great if they work. It’s not enough to be new or cool or interesting.Our solutions need to drive a business result. Everything else is vanity. You need to embrace both the art and the evidence. Right and left. Imagination and activation. Insight and technology. Big ideas forensically measured.All that while being a good human. Sound like you? Sound like where you’d like to be? We’d love to meet you. We have an exciting opportunity for a Digital Experience Coordinator to join our team, based in Sydney. Overview The purpose of the role As our Digital Experience Coordinator, you will work closely with the Digital Experience Manager, and the rest of the Digital Experience team to drive performance for client’s websites through Search Engine Optimisation (SEO), Conversion Rate Optimisation (CRO), Content and Digital Analytics. You will play a key role in supporting our digital marketing efforts by optimising content, conducting keyword research, ensuring the website performs well on search engines, reporting data & much more. This is an excellent opportunity for an individual who is new to digital marketing and SEO and is eager to develop a strong foundation in these areas while gaining valuable knowledge and skills. What key accountabilities does this role have? Support the Digital Experience Manager on all aspects of digital experience (including but not limited to): Conducting keyword research – use SEO tools to identify high-value keywords for optimising existing content as well as creation of new content Content and on-page optimisation – work on optimising & creating articles, website pages, etc. by improving SEO tags, header tags, schema and more Off-page analysis Data analysis – monitor SEO performance using analytics tools, preparing reports that highlight key metrics like traffic, rankings, and backlinks Competitor analysis Work closely with the other digital teams to understand various channels Reporting on all campaigns and providing actionable insights around hits/misses Support the agency’s planning and strategy team Complete assigned tasks with high attentional to detail and efficiency You will also have the pleasure of working with some of the greatest minds in online marketing within Spark Foundry and Publicis Groupe who create and share strategies & tactics on how other marketing activity and usability can work together to deliver an integrated campaign across all forms of online media. Who are we looking for? You will possess: Strong numerical, analytical, logical and mathematical skills Experience in content or website creation (beneficial but not required) An ability to use Microsoft & Google Suite products to creatively tell the story of your work (Especially PowerPoint / Excel & Google Slides / Sheets) Strong written and spoken English skills to write insightful reporting commentary and provide update on client deliverables A keen interest in digital and website marketing A good understanding of business, to research markets and target audience Great interpersonal, communication & presentation skills A positive attitude in dealing with people Capability to work hands-on to solve problems, with ability to generate ideas and solutions Strong listening skills with the ability to ask good follow up questions Demonstrate a proactive work ethic when managing numerous competing priorities in a fast-paced environment #LI-ND1 Additional information Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at Enjoy all the perks that come with our network offering: A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing. A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us." Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network. Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes. A culture of open feedback and support to reach your goals through our Career Conversations program. A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees. Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service. Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year. Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave. Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs. A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network. If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply. Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions. Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way. We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com ; your personal information will be kept confidential. #J-18808-Ljbffr