Director of Marketing and Admissions

Job Description

Navitas is a global higher education leader providing life-changing learning opportunities for students at 98 campuses across the globe. Students graduating from Navitas colleges experience teaching and learning support that harnesses talents and supports student wellbeing. Navitas and La Trobe University (LTU) have partnered in the delivery of LTU undergraduate and postgraduate degrees in Sydney for over 10 years. Supporting this partnership has been the delivery of La Trobe College Australia’s pathway programs leading to the University’s degrees. The La Trobe University Sydney Campus Service Agreement was recently renewed and envisages the exciting transformation of the La Trobe University Sydney Campus, with an expanded suite of degree offerings, a strategic plan for ambitious and diverse growth, repositioning of the La Trobe brand in Sydney and deeper community and industry engagement within Sydney and surrounds. Job Description We are seeking an experienced and dynamic Director of Marketing and Admissions to join our team in Sydney, Australia. In this pivotal role, you will lead the strategic direction, management and growth of marketing and student recruitment and admissions activities. Marketing: Develop and execute sales and marketing campaigns to drive growth and distinguish the university from competitors. Strategically liaise with and maintain relationships with university partners, agents, and internal and external clients. Lead and be responsible for profitable marketing and student recruitment outcomes based on market strategies, research, and the overall marketing plan. Drive strategy for digital marketing and promotional material in conjunction with relevant teams. Ensure compliance with regulatory framework for marketing, sales, and admissions operations. Manage financial aspects of marketing, agent monitoring, and reporting. Collaborate with University and Navitas marketing teams and other Directors for a common strategic approach. Admissions: Ensure efficient and effective operation of admissions processes relevant to the campus. Achieve admission and enrollment targets by leading the Admissions & Recruitment function. Continuously improve the Admissions & Recruitment function for efficient services and turnaround times. Analyze recruitment data to measure achievements and inform strategic decision-making. Monitor regulatory changes related to student visa requirements and inform relevant employees. Qualifications Tertiary qualifications, preferably in Marketing. Successful track record of sales and development and maintenance of a network of contacts in the international education market. Demonstrated experience in the development and management of strategic / operational planning and budgets to achieve successful, cost-effective outcomes. Proven ability to apply commercial rigour and business acumen to decision-making. Strong track record in executing conversion and retention strategies through a CRM and lead management automation tool. Demonstrated sales skills and appropriate knowledge of the business environment and applications for the company’s products and services. Ability to work in a team both as leader and member to inspire team members to explore and engage in all avenues of marketing and student recruitment. Experience working in the private international education sector. Successful work experience in a multi-cultural environment. Additional Information What we can offer: We offer careers across our global operations. We recognise and reward. We understand the importance of showing appreciation. We care for you. We offer a range of employee benefits, support to help you be your best, and flexibility, to help us all thrive. Navitas is where work has meaning. Our impact is far-reaching – we create lasting legacies for students and communities. Access to LinkedIn Learning for your development. 2 days a year volunteer leave for causes you are passionate about. Diversity Equity and Inclusion: At Navitas we promote and embrace an inclusive and diverse workforce. We believe equality, flexibility, and diversity deliver a rich collaborative environment. We strive to ensure that all our staff – no matter where they are from or who they are – feel safe, supported, and given opportunities to thrive. We encourage applications from candidates with disabilities, of all ages and genders, First Nations and Indigenous peoples, and people of diverse community groups. How to apply: Applicants are assessed upon receipt, so you are encouraged to apply now. For enquiries about the role, please contact Helen Cameron at +61 2 9397 7608. To view other opportunities, please visit navitas.com/careers. All applicants must have full working rights within Australia to be considered. Successful candidates depending on their role may be required to provide a Working with Children Check and undergo a Police Check. #J-18808-Ljbffr