ANZ Field Marketing Manager
About Ping Identity: At Ping Identity, we're changing the way people think about enterprise security technology. With our... more info
Field Marketing Manager
Salary:
80.00 - 100.00
Posted:
31-01-2025
Category:
Advertising
Job Description
Sensor Tower provides a comprehensive market intelligence platform offering mobile app insights, digital advertising data, retail media network analysis, and audience behavior analysis. Their platform empowers businesses to make data-driven decisions and stay ahead of market trends. The platform delivers unmatched visibility into the mobile app and digital ecosystem, offering various tools for app producers, ad tech partners, analysts, investors, and media companies. Sensor Tower is a leading provider of mobile app, digital advertising, and retail media insights, offering a comprehensive platform for data-driven decision-making. Minimum Requirements: 5+ years of experience in marketing, with a strong understanding of the Chinese market Bachelor's degree in marketing, business management, public relations, or related field Fluency in Mandarin and proficiency in English Exceptional project management and organizational skills Strong analytical and creative thinking abilities Excellent written and verbal communication in English, with the ability to write industry-facing articles Data-driven, able to oversee budgets, develop reports, and optimize event formats to achieve higher ROI Team player with solid cross-team collaboration skills, working closely with sales, BDR, and marketing team members in other regions Demonstrate strong enthusiasm in the mobile industry and digital marketing Based in Singapore and able to travel to other regions of APAC Responsibilities: Develop and execute marketing strategies tailored to the Chinese market Lead integrated marketing campaigns, including online and offline initiatives Collaborate with cross-functional teams to localize global strategies Analyze market trends, consumer behavior, and campaign performance to optimize results Manage partnerships with agencies, influencers, and media to enhance brand visibility Research, register, and execute local trade shows in SEA, Australia, and India to further build Sensor Tower’s brand awareness Plan and initiate events/webinars to enhance local engagement, extend our network in the mobile and digital marketing industry, and generate leads for our sales pipeline Plan and design efficient events to engage with existing customers, helping them explore our products and increase retention and upsell opportunities Manage event logistics, from venue selection, vendor negotiation, and budgeting to on-site coordination Collaborate with APAC analysts to ensure we deliver the most desired insights for the region. Collaborate with design and other marketing team members to develop event materials, including signage, promotional items, presentations, and email campaigns #J-18808-Ljbffr
Job Details
Salary: 80.00 - 100.00
Posted: 31-01-2025
Category: Advertising
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