Freelance Strategy Director

Job Description

Imagination Australia is seeking an innovative and dynamic freelance Creative Strategist to join our team and lead the strategic direction for some of the most ambitious projects in the industry. In this flexible role, you will play a pivotal part in shaping and delivering breakthrough creative strategies that solve complex business and marketing challenges for our diverse range of clients. Key Responsibilities Strategic Leadership: Work alongside senior leadership to shape Imagination’s future, helping to guide the agency’s strategy and direction while delivering world-class projects that inspire and innovate. Client Relationships: Develop strong, influential relationships with clients across various levels, from the C-suite to mid-level managers, and educate them on world-class strategic thinking and creative solutions. Creative Strategy Development: Lead the creation of strategic plans for client projects across a variety of sectors, ensuring that strategies are inspiring, grounded in deep insights, and creatively impactful. Collaboration: Work closely with Creative Directors and Client Service teams to bring compelling, creative strategies to life and inspire teams to achieve game-changing results. Business Growth: Identify new business opportunities, presenting Imagination’s strategy offering to potential clients and driving the agency’s growth through creative and strategic solutions. Trend Forecasting & Insights: Stay ahead of emerging trends in business, marketing, and technology, using your knowledge to inform creative strategies and communicate the value of innovative brand experiences to clients. Measurement & Impact: Ensure all strategies are backed by data, research, and clear measurement criteria to deliver effective, client-centered solutions. Skills, Knowledge and Expertise Minimum of 6 years of experience in a similar strategic role, preferably in an agency environment. Extensive experience in developing and executing live, experiential, and digital marketing strategies across multiple channels. Expertise in working with both B2B and B2C clients, especially within complex marketing landscapes. A strong understanding of emerging technologies and trends, and their impact on customer experience and brand interaction. Exceptional communication skills, with the ability to influence and present strategic ideas to clients and internal teams alike. Proven leadership skills, with the ability to manage and inspire teams to deliver their best work. A collaborative mindset and a creative problem-solving approach. A passion for human behavior, with the ability to develop insights that fuel strategic creative work. What We Offer At Imagination Australia, we value creativity, collaboration, and innovation. We foster an inclusive, forward-thinking environment where your ideas can thrive and where you can make a tangible impact on both the agency and our clients’ businesses. This is an opportunity to be part of an industry-leading team and to help shape the future of live experiences, marketing, and brand strategy. Apply now and take the next step in working with Imagination – a place where creative thinking and strategic vision come together to create experiences that matter. Application If you are not a perfect fit for the description above, please feel free to make a case for why you’re the right person for the job. Send us a cover letter and state why you think we should consider you.Talent comes in all forms and we want to encourage applications from as many different backgrounds as possible. #J-18808-Ljbffr