Head of Marketing
About Weel Weel (Previously DiviPay) is Australia’s leading spend management solution, providing software to help businesses... more info
Marketing Head
Salary:
150.00 - 200.00
Posted:
15-02-2025
Category:
Marketing Management
Job Description
The Head of Marketing will be responsible for developing and executing comprehensive marketing strategies that align with our business objectives. This role requires a strategic thinker with a proven track record in both traditional and digital marketing within the manufacturing sector. The ideal candidate will possess strong leadership skills, a deep understanding of market dynamics, and the ability to drive brand recognition and revenue growth. Key Responsibilities: Strategic Marketing Planning: Develop and implement comprehensive marketing strategies that align with the company's business goals and objectives. Conduct thorough market research to identify opportunities, assess competition, and understand customer needs. Define and manage the marketing budget, ensuring optimal allocation of resources to achieve strategic goals. Brand Management: Oversee the development and execution of branding initiatives to enhance market presence and customer perception. Ensure consistent brand messaging across all marketing channels and materials. Monitor brand performance and implement strategies to strengthen brand equity. Digital Marketing: Lead the development and execution of digital marketing strategies, including SEO/SEM, email marketing, social media, and online advertising. Utilize analytics tools to measure and report on the effectiveness of digital marketing campaigns, making data-driven decisions for optimization. Product Marketing: Collaborate with product development teams to define marketing strategies for new and existing products. Develop compelling value propositions and messaging that resonate with target audiences. Plan and execute product launches, including promotional campaigns and sales support materials. #J-18808-Ljbffr
Job Details
Salary: 150.00 - 200.00
Posted: 15-02-2025
Category: Marketing Management
Related Jobs
Head of Marketing - ANZ
Head of Marketing - ANZ City: Sydney We are Reckitt Our purpose defines why we exist: to protect, heal and nurture in the... more info
VP Head of Marketing APJ
Location Sydney, NEWSOUTHWALES, Australia Posted on Nov 10, 2021 Profile See yourself at Twilio. Join the team as a VP EMEA,... more info
