Marketing Manager Can Apply For ABROAD With Family

Job Description

Call & WhatsApp to Ms. Neha - 9870170629 Marketing Strategy Development: Develop and execute marketing strategies aligned with the company’s goals and target audience.Conduct market research to identify trends, customer needs, and competitor activity.Create detailed marketing plans for both short-term campaigns and long-term brand positioning.Set measurable marketing goals and KPIs to track campaign success. Campaign Management: Oversee the creation and execution of marketing campaigns across multiple channels (digital, print, social media, email, etc.).Coordinate with creative teams (design, content, etc.) to develop engaging advertising materials.Monitor and optimize campaigns in real-time, adjusting strategies as necessary to improve performance.Ensure that campaigns stay within budget and meet deadlines. Brand Management: Maintain and enhance the company’s brand identity and ensure consistent messaging across all marketing materials.Create brand guidelines and ensure adherence to them across all marketing activities.Analyze brand perception and identify opportunities for brand improvement. Content Strategy & Creation: Develop a content strategy to engage the target audience, including blog posts, social media content, videos, and email newsletters.Collaborate with content creators, designers, and copywriters to produce high-quality content.Oversee content distribution across various platforms to ensure maximum engagement and reach. Digital Marketing: Lead digital marketing efforts including SEO, SEM, PPC, email marketing, and social media marketing.Analyze digital campaign performance using tools like Google Analytics, SEMrush, or HubSpot, and adjust tactics to optimize results.Stay current with digital marketing trends and emerging technologies to keep the company’s efforts innovative. Lead Generation & Conversion Optimization: Develop and implement strategies to generate high-quality leads and convert them into customers.Analyze sales funnels and customer journeys to identify and address conversion gaps.Work closely with the sales team to align marketing efforts with lead nurturing and sales goals. Team Leadership & Collaboration: Lead and mentor the marketing team, providing direction, feedback, and support for their professional development.Collaborate with other departments (sales, product, customer service) to ensure marketing strategies align with overall business objectives.Manage external marketing agencies, vendors, and contractors as needed for specialized services (e.g., design, PR, media buying). Budget & Resource Management: Develop and manage the marketing budget, allocating resources effectively across channels.Track marketing spend and ROI to ensure efficient use of resources.Evaluate the cost-effectiveness of marketing strategies and adjust the budget as necessary. Reporting & Analytics: Track, measure, and report on marketing performance, including key metrics like customer acquisition, lead generation, and conversion rates.Provide regular updates to senior management on campaign performance and ROI.Use data to refine strategies and ensure continuous improvement in marketing initiatives. #J-18808-Ljbffr