Marketing and Partnerships Coordinator

Job Description

Add expected salary to your profile for insights The Margaret River Busselton Tourism Association (MRBTA) is a self-funded, not-for-profit, incorporated association with over 50 years’ experience in supporting the Margaret River Region to thrive through tourism. Our diverse team of 160 employees is spread across the precious patch of earth between Busselton and Augusta. We share a common passion for the region and we are driven by a vision to produce outcomes from tourism which make it a better place to live, work and visit. Our vision is supported by a unique organisational structure which allows us to perform the functions of both: Australia’s largest Local Tourism Organisation (LTO): Performed by our Tourism Division, which seeks to develop a robust tourism industry through considered destination management, contemporary marketing and visitor servicing, incisive industry capacity and capability building, and influential advocacy. Capes Foundation: This Division seeks to sustain and share our region’s rich environment, history and culture at the eight sites entrusted in our care – Ngilgi, Lake, Mammoth & Jewel caves, Cape Naturaliste & Cape Leeuwin lighthouses, Capes Raptor Centre, and Forest Adventures – and by working collaboratively with partners on regional initiatives. About the Role The Marketing and Partnerships Coordinator role will assist with the implementation of the Destination Marketing and event partnership strategy. Reporting to the Destination Marketing Manager, you will work alongside the Marketing and Social Media Coordinator, the Marketing Officer and a collective of content makers, writers and creatives. The position requires 4 days per week, including some work outside of office hours. The Marketing and Partnerships Coordinator must be based in region (Busselton to Augusta), with a mix of office-based and flexible working arrangements available. The main office base is in Margaret River, with subsidiary office space in Busselton. Key Accountabilities Event Marketing Coordination of event partnerships and stakeholder relationships Coordination of event marketing assets and rollout Curation and coordination of monthly event article and eDMs Overseeing website event content including articles and listings (with support from Marketing Officer) Working with the marketing and social media coordinator on event media social strategy and implementation Management of MRVC billboard schedule Marketing Project management: coordination and delivery of Tails & Trail’s magazine Coordination of paid member content including articles and paid ads on website Website content coordination Copywriting, editing and updating articles Digital production of articles, itineraries, lists, events and general copy on website as required Proactively identifying new opportunities to support members and events in the region General support to the marketing team when required across a range of marketing tasks including, but not limited to, social media, events, website updates and amendments, and special campaigns and projects. The successful candidate will be: Proactive & Solution-Oriented: Takes initiative, identifies opportunities, and develops effective solutions to support members, events and the team. Excellent Communicator: Strong verbal and written communication skills to engage internal teams, external stakeholders, and members. Editorial/editing skills are highly preferred. Highly Organized & Detail-Oriented: Manages multiple tasks effectively, ensuring accuracy in content, marketing assets, and event partnerships. Collaborative Team Player: Works well with internal teams and external stakeholders. Adaptable & Resilient: Thrives in a dynamic environment, adjusting to shifting priorities as needed. Skills and Experience Minimum 3+ years experience in a similar marketing and/or event management role. Event Marketing & Coordination: Experience managing event partnerships, marketing assets, and event-related content. Copywriting: Strong writing and editing skills for articles, eDMs, website updates, member content. Digital & Social Media Marketing: Ability to support digital production, social media strategy, and website updates. Stakeholder Management: Experience working with partners, members, and internal teams to deliver marketing initiatives. Website & CMS Proficiency: Familiarity with updating website content and publishing digital assets. Analytical & Reporting Skills: Ability to measure success based on marketing strategies and stakeholder feedback. How to Apply Please apply online via Seek with a CV and a cover letter setting out how your skills and experience would enable you to fulfil the requirements of this role. Applications should be received by 5pm 11th March 2025. #J-18808-Ljbffr