Project Marketing Manager Full time - 12 Month Fixed Term Contract

Job Description

We are DevelopmentWA - Western Australia’s land development agency, working on industrial, commercial, and residential projects. Our work is diverse and state-wide, developing land for sustainable communities, prosperous industries and resilient regions.Our portfolio includes the development and management of some of WA’s most iconic residential, commercial and industrial projects both within the metropolitan and regional areas of our state. Projects including Elizabeth Quay, Alkimos Central, Ocean Reef Marina, the Australian Marine Complex, Subi East and Broome North.We are committed to innovation and sustainability across all of our operations, including a plan to transition to net zero ‘scope 1 and 2’ emissions in 2025.At DevelopmentWA our vision is “Shaping our State’s Future”, and that’s exactly what you’ll be doing by joining the team at DevelopmentWA.To learn more about our company, or to view the current projects we are working on, visit Summary Are you a passionate marketer with an eye for detail and creativity? Do you thrive in a dynamic environment, working across multiple project brands? We have an exciting opportunity for you to join DevelopmentWA as a Project Marketing Manager on a fixed 12-month term.In this role, you will collaborate with Development Managers and Project Communications Managers to deliver strategic marketing initiatives for projects across WA. You'll be responsible for developing and executing annual project-specific marketing plans, creating high-quality marketing materials, and managing both new and existing project brands. You’ll tailor marketing strategies to target relevant audiences, ensuring brand integrity and supporting project delivery through engaging content, innovative experiences, and creative visuals.Responsibilities And Accountabilities Develop and implement annual project-specific marketing plans, ensuring alignment with DevelopmentWA’s objectives, brand, key messages, and digital strategy. Manage new and existing project brands, maintaining brand integrity and defining target audiences for relevant marketing and effective messaging. Collaborate with Development Managers, sales agents and stakeholders to determine and execute advertising strategies across various platforms (signage, digital, social media, EDM, etc.), ensuring timely, on-budget delivery aligned with project objectives. Create and implement high-quality marketing materials that enhance DevelopmentWA’s reputation, incorporating innovative strategies and evidence-based content. Conduct competitor analysis and work with external agencies to optimise media spend and maximize ROI across campaigns. Develop creative briefs and coordinate material creation with the Visual Marketing Manager, ensuring consistent messaging and branding. Manage project marketing budgets, ensuring efficient resource allocation and alignment with project goals. Partner with Communications and Engagement teams to leverage technical expertise and innovate marketing opportunities. Build and maintain strong internal and external stakeholder relationships and manage project-related events. Conduct post-campaign evaluations to measure success, inform future strategies, and stay current with industry trends and emerging opportunities. About You Demonstrated experience in marketing including formulation, implementation, and evaluation of marketing projects, plans, campaigns and programs. High level written communication and editing skills across a variety of mediums with a talent for communicating complex ideas simply and creatively. Well-developed interpersonal and communication skills, with the ability to build and maintain stakeholder relationships in a dynamic environment. Proven ability to work collaboratively, contribute to the achievement of team outcomes and share expertise. Well-developed organisational and time management skills with the ability to work across and manage multiple projects concurrently. A relevant tertiary qualification in a related discipline is highly desirable. Experience in an organisation with similar values and ethics to DevelopmentWA is highly desirable. What We Offer Flexible working arrangements, including hybrid work. An organisation that is committed to sustainability, including a transition to net zero carbon emissions. Brand new office fit-out in Mia Yellagonga Tower 2 (BDO building) with beautiful views of Kings Park. Study Assistance and professional development opportunities. End-of-trip facilities. An active social club and paid volunteering opportunities. An agile and progressive workplace culture built on our core values of Brilliance, Alliance, Courage and Integrity. Are you ready to help shape our state’s future? To apply, please submit your resume and cover letter addressing the listed success factors and why you are suited to this opportunity by 9am Tuesday 04 March 2025. For further information about the opportunity, please contact Chanel Ridley, Marketing Team Lead on (08) 6200 4117.Our Commitment To Equality And Diversity At DevelopmentWA we are committed to building an inclusive workplace which promotes equity, values, diversity and provides fulfilling employment opportunities for people of all backgrounds and abilities.We welcome all applicants from priority groups including Aboriginal and Torres Strait Islander People, people with disabilities, people from culturally diverse backgrounds and mature age workers.For queries regarding the recruitment process or if you require any reasonable adjustments to the recruitment processes, please contact the People and Culture Team via email at or via phone at (08) 9482 7499.Agency CV’s will not be considered.#J-18808-Ljbffr