Digital Campaign Manager | Digital Ads Manager
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SEM Manager
Salary:
80.00 - 100.00
Posted:
08-03-2025
Category:
Online Marketing
Sydney,
Job Description
The Company Our client is a leading digital e-commerce business in the online wagering sector. Due to a contract opportunity, they are looking for a proactive, passionate SEM and Performance professional to join their high performing team. The role This is an exciting opportunity for an SEM and Performance Manager to join this leading organisation on a 14 month contract. Reporting to the Head of Search, this role will look at the execution of seasonal, high impact, high volume Search campaigns as well as driving organic app performance for greater visibility and increased downloads. Key Accountabilities Lead and optimise Paid Search strategies across Web and App platforms, ensuring budget and conversion targets are met. Build and execute an experimentation roadmap testing new products, features and customer centric hypotheses which foster innovation and growth. Create annual SEM channel budgets. Develop and update the business' ASO strategy and internal workflows which grow organic visibility and increase downloads on both Apple and Google Play app stores. Deliver regular performance reports, prepare ad-hoc performance and initiative materials for presentation to Media Teams or key stakeholders across the business. To be successful in this role you will have: Proven experience and strong working knowledge of Google Ads, Bing Ads, Apple Search Ads essential. Strong working knowledge of organic app store strategies, ranking factors and ASO tools. Strong understanding of SEO and how Paid and Organic work best together. Experience working across PowerBI, Google Analytics, SQL, Excel, MMPs (AppsFlyer). Why Apply? Great opportunity to work for a reputable brand going through growth. Great role remit and opportunities within the organisation. Diverse organisation with a strong culture. Next Steps If you want to work for a recognised global brand with strong culture values and the ability to grow your career this will be the opportunity for you. For a confidential discussion, please contact Ai on 0451 193 774. Alternatively, click APPLY. Parity Consulting recognise the First Nations People as the Traditional Custodians of this land and celebrate their connection and love for the country. We only partner with clients who embrace diversity and are committed to cultivating the individuality of each and every employee. We encourage people with different beliefs, abilities, backgrounds and life experiences to apply. #J-18808-Ljbffr
Job Details
Salary: 80.00 - 100.00
Posted: 08-03-2025
Category: Online Marketing
Sydney,
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