Senior Marketing Associate, Product Marketing

Job Description

Company Description About SEEK SEEK’s portfolio of diverse businesses makes a positive impact on a truly global scale. Our purpose is to help people live more fulfilling and productive working lives and help organisations succeed. We create world-class technology solutions to connect more people to relevant employment, education, small business and volunteer opportunities. We have a culture of high-performance in our workplaces and celebrate the diversity of our employees who contribute to the success of our organisation. Life at SEEK SEEK’s purpose is at the centre of everything we do. Our SEEK, which defines the way we work, is all about what makes us unique and a little bit different. Passion, Team, Delivery and Future are our principles that drive innovation and creativity. SEEK strives to support employee wellbeing by providing an amazing experience at work which led us to being named AFR BOSS Top 10 Best Places to work in technology for the fourth year in a row. We are proud to work in an environment that's inclusive where everyone's unique ideas, experiences and perspectives are valued. Our award-winning head office in Cremorne (just a 4 min walk from Richmond station) provides an exceptional space to collaborate with colleagues. The building provides sweeping views of the city, a games area, sit and stand desks at every workstation, modern end-of-trip facilities and Thursday night drinks which gives our people an opportunity to connect in a social setting. Job Description This role reports to the APAC Senior Product Marketing Manager. The primary focus of the role is to create the frameworks and playbooks that will allow local Sales and Marketing teams to execute campaigns to drive awareness, adoption and retention of SEEK products. The role will also work closely with APAC Product and Design teams to ensure a consistent experience across key customer touchpoints. What You’ll Do: Assist in developing product marketing customer value propositions, proof points, and messaging hierarchies informed by customer insights and aligned with SEEK's brand positioning. Create internal enablement material and customer-facing collateral that helps sales and service teams effectively communicate our product value to customers. Create content that educates and helps customers use our products and platform effectively. Contribute to the design and execution of strategic marketing plans for new product launches. Synthesize customer insights to inform new product development and design. Collaborate with the research and insights team to brief on primary research required for product marketing decisions. Design and implement marketing activities to support product exits/migrations, including communication strategies. Ensure consistency of product marketing value propositions across all marketing activities and customer touchpoints. Collaborate with local marketing teams to ensure alignment with product marketing strategies. The Team You’ll Join: The APAC Product Marketing team is responsible for the creation and execution of world-class product marketing strategies that empower hirers to unlock the full value of SEEK across our APAC markets. This role does not have any direct reports. Qualifications: Experience in product marketing or a related role. Experience developing customer value propositions. Creativity and ‘hustle’ (challenge the norm to get things done quickly). Excellent communication and collaboration skills. Experience working with cross-functional teams. Strong analytical skills and the ability to synthesize customer insights. Bachelor’s degree in marketing, business, or a related field. Strong proven ability and willingness to both think strategically and get stuck into execution. Additional Information: At SEEK we offer: Annual Performance Bonus Plan. Support of flexible working, including a mix of office and work from home days depending on your role. Paid and unpaid leave benefits including Personal Flexi Days and Volunteer Days, as well as the opportunity to purchase additional leave. Support for parents with 14 weeks paid primary carers leave and 2 weeks paid leave for partners. At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose-driven business that works with heart. We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us. Should you require any specific support or adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist. For this role, only those candidates with the eligible right to work will be considered. SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees. #J-18808-Ljbffr