Senior Public Relations Manager

Job Description

Senior Public Relations Manager page is loaded Senior Public Relations Manager Apply locations Support Office VIC time type Full time posted on Posted 4 Days Ago time left to apply End Date: March 21, 2025 (17 days left to apply) job requisition id R046605 Join us and experience Bunnings from the other side of the counter! What’s in it for you when you’re part of our team: Team discount at Bunnings and other Wesfarmers brands including Kmart, Target and Officeworks to name a few Free standard OnePass membership Access to over 100+ exclusive team member benefits across health, shopping, travel and stay, wealth, work and leave 12 weeks paid parental leave, regardless of gender Fun stuff like annual festive gifts, discounted food and drinks at our Bunnings Cafe, and travelling store team member opportunities We’re genuinely invested in your career and no matter where you start with us, that pathway is yours to build What you’ll do We are looking for a Senior Public Relations Manager to join our Corporate Affairs Team and lead the delivery of a strategic program of PR activity. Reporting to the Head of Media & PR, this is a newly created role which is responsible for ensuring Bunnings is identifying and capitalising on opportunities to proactively engage and grow audiences through consumer, industry and business channels, in addition to promoting various parts of the Bunnings Group. Lead the delivery of a strategic program of PR activity to support Bunnings’ business objectives, campaigns, partnerships and community engagement activity Provide leadership in managing the PR team (one direct report as well as agency partnerships) and internal resources to deliver the plan Build out and manage the organisation’s network of contacts and relationships across relevant consumer, trade and business media Ensure effective and appropriate department collaboration across Corporate Affairs, Brand, Marketing and other Bunnings business units Effectively manage and utilise budget to leverage agency and service provider support Be a custodian of the brand to ensure Bunnings’ reputation is protected and enhanced Who we’re looking for Our ideal candidate will be a leader who is confident in managing an internal team and external agency partnerships, and has a strong network of media contacts to go with a deep understanding of the media and social media landscape. You will have excellent planning, communication and organisation skills, a willingness to be bold and push the boundaries, be confident in influencing decision makers and be able to stay calm in a crisis. Tertiary qualification in PR/Communications or an equivalent degree desirable 10+ years’ experience in a corporate communications/ public relations role and demonstrated understanding of the media and corporate communications process Experience leading, coaching and developing a high performing team Ability to advise and provide recommendations to the executive team on PR matters Understanding of and ability to identify potential business risks Demonstrated experience in developing and executing strategic communications and PR plans Strong understanding of and experience with social media channels including development of strategy and use of issue mitigation tools Experience and understanding of issues and crisis management processes You’ll be part of a workplace where you’ll feel like you belong. Bunnings strives to ensure everyone is treated fairly and our team are committed to supporting you at any stage of your recruitment journey. Be sure to let us know if you require an adjustment and we can provide the most appropriate support for you. Contact us at and a member of the team will be in touch. About Us Bunnings is the leading retailer of home improvement and lifestyle products in Australia and New Zealand. We’re a major supplier to project builders, commercial tradespeople and the housing industry operating from a network of stores, trade centres, frame and truss sites and online. By joining our passionate and diverse team, you’ll have the opportunity to grow, develop, have fun and make a positive difference – to our customers and the communities where we live and work. If you’re ready to roll up your sleeves and build something great together, apply today. Please note that if your application progresses to the reference check stage, you may be required to submit a police check. If your search returns a criminal record, Bunnings will assess whether the record impacts your ability to perform the key requirements of the role. About Us Our Commitment At Bunnings, we believe a diverse team creates the best mix of perspectives which helps us innovate and make better decisions. We want our team to have diverse thinking, perspectives, backgrounds and education, which supports us in representing the local communities we serve and so our team can bring their whole self to work. A diverse and inclusive team makes everyone feel valued, respected and connected at work. We’re committed to creating a safe and supportive work environment for all team members regardless of age, disability, gender identity, sexual orientation, race, ethnicity or background. #J-18808-Ljbffr