PR & Social Media Manager
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Social Media Manager for Fitness Brand
Salary:
80.00 - 100.00
Posted:
14-01-2025
Category:
Communication PR, Online Marketing
Job Description
We are looking for a talented and driven Social Media Manager to take charge of our fitness brand's online presence, primarily focusing on Instagram and Facebook. This role is essential for building our community, enhancing engagement, and driving sales through impactful and creative strategies. If you have a passion for fitness and a proven track record in social media management, we’d love to hear from you. Responsibilities Develop and execute a comprehensive monthly content calendar tailored to our target audience, with a mix of educational, motivational, and promotional content. Create visually appealing and high-quality graphics, videos, and written posts that align with our brand's aesthetic and voice. Manage all daily activities on Instagram and Facebook, including posting content, replying to comments and messages, and engaging with our community. Grow our audience by identifying opportunities to connect with relevant influencers, brands, and fitness communities. Monitor and analyze the performance of posts and campaigns using analytics tools, providing monthly reports and recommendations for improvement. Stay up-to-date with trends in fitness, social media, and digital marketing to keep our strategies innovative and relevant. Requirements At least 2 years of experience managing social media accounts, preferably in the fitness, wellness, or lifestyle industry. Proven expertise in growing and maintaining a strong online presence, backed by examples of previous campaigns or account management. Proficiency in tools like Canva, Adobe Creative Suite, or other design software for content creation. Strong written communication skills, with an ability to write engaging captions and calls to action. Hands-on experience with Facebook and Instagram ad campaigns, including ad creation, targeting, and budget management. Ability to work independently, meet deadlines, and manage multiple tasks efficiently. Knowledge of fitness and wellness trends, with a passion for health and fitness. Preferred Qualifications Experience with short-form video content, such as Instagram Reels and Stories. Familiarity with scheduling tools like Buffer, Hootsuite, or Later. Understanding of SEO principles and how they apply to social media content. Additional Information The role is remote but requires availability for occasional calls or check-ins to align on content strategy. While we welcome applicants from anywhere, familiarity with the Australian market and fitness culture is a distinct advantage. This is an ongoing role with room for growth as our brand expands. If you’re excited to help us inspire and motivate our audience, please reach out. #J-18808-Ljbffr
Job Details
Salary: 80.00 - 100.00
Posted: 14-01-2025
Category: Communication PR, Online Marketing
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