Director of Membership and Events - Private Club

Job Description

Director of Membership and Events - Private Club Join to apply for the Director of Membership and Events - Private Club role at Los Serranos Golf & Country Club . JC Golf is looking for passionate individuals to join our team who are interested in sharing their unrivaled love for hospitality and golf with our guests. Our employees are empowered to find unique ways to engage with guests, and create wow moments and lasting memories, every time. As a family-owned business, our goal is to treat our guests and fellow team members like lifelong friends and believe in the power of delivering special, personalized service. In addition to working in some of the most beautiful golf settings in Southern California, we offer competitive, progressive benefits including golf privileges across our portfolio, along with meal, hotel, and merchandise discounts. With managed properties throughout Southern California and extending to New Mexico, JC Golf offers premier championship-style golf along with restaurants, pro shops, event venues, and catering services. JC Golf is proudly owned by JC Resorts, a proven leader in the management and operation of golf and resort properties. Position Description JOB TITLE: Director of Membership and Events – Private Club (Golf) DEPARTMENT: Golf Operations/Sales REPORTS TO: General Manager Essential Purpose To sell memberships, catering events and tournaments while maximizing the revenue opportunity for the club. To represent the club in negotiations with clients. To research, identify and target new members and clients for the club. To ensure complete member and client satisfaction. Essential Duties Membership Sales Meet or exceed membership sales and retention targets. Manage the membership sales pipeline and report progress to senior leadership. Help develop pricing strategies and membership packages aligned with club objectives. Event Planning and Networking Plan and host events to attract prospective members and enhance the experience of current members. Represent the club at community and industry events to foster visibility and partnerships. Member Retention Build and maintain strong relationships with existing members to ensure satisfaction and long-term engagement. Help conduct periodic member feedback surveys and act on insights to improve the member experience. Operational Oversight Maintain accurate membership records and manage the onboarding process. Work closely with other departments to ensure members’ expectations are consistently met across all services. Market Analysis Stay informed on trends in the private club industry to adapt strategies accordingly. Analyze competitor offerings and pricing to maintain the club's competitive edge. Communication and Collaboration Act as the primary point of contact for membership inquiries and concerns. Coordinate with marketing, events, and operations teams to enhance the member journey. Maintain ongoing communication with JC Golf’s marketing team to plan for strategic initiatives to optimize business operations. Catering and Tournament Sales Actively pursue prospective catering and tournament clients for future and repeat business and to build long-term relationships. Maintain a competitive analysis of catering pricing and offerings by researching local competitors. Network in the community and attend professional events and tradeshows throughout the year to target new business for the club. Conduct informational tours of the facility with all prospective clients. Provide prompt and professional response to all inquiries and follow up with thank you emails to appropriate contacts. Promote and secure tournament and group outings by marketing and making sales calls to various organizations. Enter all sales and lead prospects into the respective database. Track all correspondence with prospects and clients through the respective database. Upsell various services where applicable. Anticipate, understand, and respond to all prospects and client needs in a timely and professional manner. Ensure operational departments are informed of new memberships, catering events, and tournaments. Conduct sales calls necessary to re-book clients after their events. Be visible on the day of catering and tournament events to ensure their success and try to rebook the event. Attend all major member events to engage with members and develop relationships. Maintain regular office hours, Tuesday through Saturday, from 9:00 a.m. to 5:30 p.m. Universal Expectations Follow all policies and procedures of JC Resorts LLC. Report all suspicious occurrences and hazardous conditions. Maintain cleanliness of work areas at all times. Practice safe work habits to avoid injury to self and others. Comply with company and departmental safety rules and regulations. Attend all mandatory meetings as directed. Effectively manage conflict and maintain professional relationships. Perform other tasks, including cross-training, as directed. Qualifications Education: Bachelor’s degree in Sales and Marketing or equivalent experience preferred. Experience: A minimum of five years in membership sales, meeting and catering sales or coordination, and tournament sales preferred. Languages: English required; Spanish preferred. Licenses/Certifications California driver’s license and ability to drive a car (preferred or required). JOB KNOWLEDGE & SKILLS : Demonstrated knowledge in sales strategies, membership acquisition tactics, lead generation, relationship building, strong communication skills, team leadership, market analysis, CRM systems, and a deep understanding of the organization's membership structure and value proposition, all while focusing on achieving membership growth and retention goals; detail-oriented, organized and efficient; ability to effectively prioritize multiple assignments; proactive; strong project management skills; high quality standards for work product and service; trustworthy and able to maintain confidentiality; strong verbal and written communication skills; strong conflict resolution skills; courteous, friendly, and professional manner; proficient in Microsoft Office 365 and office equipment operation. WORKING ENVIRONMENT : Works primarily indoors in a temperature-controlled office. Exposed to weather conditions while conducting tours. Makes frequent trips to the kitchen, where air may be moist, warm, or odorous from cooking foods. PHYSICAL/MENTAL DEMANDS : Stands/walks moderate distances, across landscaped and uneven terrain, in hot climates and up/down stairs. Must be able to stoop, kneel, crouch, twist, bend, reach, and stretch. Uses phones and computers throughout shift. Occasionally handles and moves objects weighing up to 20 lbs. Extensive reading and communication, including with individuals who may be upset. Must work to deadlines and maintain a flexible schedule. EXEMPT POSITION : Exempt employees are not covered by the overtime provisions and do not receive overtime pay. Exempt employees are paid a fixed salary that is intended to cover all compensation. AT-WILL EMPLOYMENT : The relationship between JC Resorts LLC and the employee is for an unspecified term and is considered “at will.” This means that terms and conditions of employment may be changed, with or without cause. EQUAL EMPLOYMENT OPPORTUNITY : JC Resorts LLC is an Equal Opportunity Employer and provides reasonable accommodation to the known physical and mental limitations of a qualified applicant with a disability. The expected base wage range for this position is: $68,640 to $70,000 annually. Seniority level Mid-Senior level Employment type Full-time Job function Management #J-18808-Ljbffr