Head of Strategy Melbourne, Melbourne

Job Description

About EssenceMediacom EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people. EssenceMediacom is a place for us to grow our careers and expand our horizons. Overview of the Role To lead world class, evidence-based strategies that deliver real business outcomes for the allocated client patches (+ new business pitches). The role aims to be both consultative, offering higher end, ‘up-stream’ strategic thinking to clients, as well as having the ability to land strategic thinking firmly in media and communications. To create the measurement frameworks for business, marketing and media KPIs. To lead, manage and nurture a small team of high performing strategists. Drive understanding, adoption and implementation of EM proprietary tools in the development of strategy across the agency. Facilitate training and development that meet the needs (today and future) of the strategy community at EssenceMediacom. Collaborate across functions and specialisms to create a more integrated and end to end strategy and planning product – understanding how a strategy impacts planning is critical in this role. Elevate reputation of EssenceMediacom’s strategic offering through industry-related thought leadership panels, making best-in-class strategy the norm and showcasing our work through awards programme. People Weekly WIPs with team + all directs individually. Action plan setting & tracking. Training & skillset development. Personnel growth plan development. Ongoing guidance on all client deliverables. Resource planning at national level. Retention planning. Product Ongoing strategic development and quality control on major client briefs in your patch. Development of the national ‘strategy product plan’ (in conjunction with CSO). Integration of Planning and Strategy products. Ongoing product innovation and new product development. Ongoing product innovation for the new business pitching. Client Direct relationship ownership with the Media Heads / CMOs of the top-5 clients. Thought leadership seminars / presentations to senior client stakeholders. Commercial Collaboration with MD and CPs in tracking / delivering their numbers as per the QRF. Collaborate with ExCo in landing all new business pitches. Culture Work with the CSO to be the glue between Strategy and planning communities, bringing them together both as experts, as well as colleagues. Hard Skills Direct / hands-on understanding and expertise of the agency’s 4A process. Ability to seamlessly combine thought leadership with hard practitioner’s perspective. Ability to elevate all strategic products in collaboration with the global network. Ability to translate strategy into channel planning. Apply now and send your CV via the link! #J-18808-Ljbffr