Content Insights Manager
Are you that person constantly scrolling, reading, and researching the latest food, health, and beauty trends? Are you intrigued... more info
Job Description Simply put, we do two things at NielsenIQ. We measure performance for our clients and we use analytics to help our clients grow their business. Measurement and analytics are two separate things, and each is important and valuable on its own. But the connection of the two makes them both even more critical and valuable. You will MAKE A DIFFERENCE by partnering with our clients and using data to explain what is happening with their brands and what they should do to improve business performance. Working with both your NielsenIQ colleagues and spending time with clients, you will build partnerships to allow you to understand your client’s needs and requirements. You'll use this knowledge to develop in-depth analyses and create compelling stories that deliver the insight to drive business growth. Insights Delivery Understanding clients’ marketing and sales strategies, their needs, business problems and opportunities for growth Helping clients to understand and define the business issue, understanding the project briefing and preparing hypotheses that can be explored Delivering meaningful insights with actionable recommendations using data based on NielsenIQ's contractual analytical commitments, ensuring the insights shared help clients develop strategies and measures to grow their businesses Managing client expectations regarding required analyses and commitments to ensure client satisfaction, working closely with clients to align timelines, milestones and outcomes Sharing strategic thought leadership with clients and the latest trends on FMCG and consumer behaviour Acting as "Expert" on topics of strength (i.e.: pricing/promo, range, innovation, etc) Support account development via consultative selling Ensuring high standards of client satisfaction to support contract renewals in discussions between the client and the commercial team Identifying business opportunities with clients and demonstrate how NielsenIQ will be able to address these business needs. Supporting Commercial teams in client meetings when advanced client knowledge is needed to showcase NielsenIQ Capabilities Qualifications 3+ yrs experience with solid knowledge of specific measurement or data analytics tool Strong consultative skills Deep awareness of market conditions and client business environment Strong planning and servicing skills Experience working with clients to solve business issues Strong communication/presentation and interpersonal skills Our Benefits Flexible working environment Volunteer time off LinkedIn Learning Employee-Assistance-Program (EAP) About NIQ NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com Our commitment to Diversity, Equity, and Inclusion NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center. Seniority level Mid-Senior level Employment type Full-time Job function Analyst Industries Market Research #J-18808-Ljbffr
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