Marketing Manager (x2 Positions)

Salary: 80.00 -  100.00
Posted: 04-02-2025
Category: Product Brand Marketing, General Sales
Melbourne, 

Job Description

Get AI-powered advice on this job and more exclusive features. We believe in the power and joy of learning At Cengage Group, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education. Our culture values diversity, engagement, and discovery Our business is driven by our strong culture, and we know that creating an inclusive and diverse workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. We recognize the value of diverse perspectives in everything we do, and strive to ensure employees of all levels and backgrounds feel empowered to voice their ideas and bring their authentic selves to work. **This advert is for two vacant positions, one that will focus on Schools (K-12) portfolios while the other focuses on Higher Education portfolios**. What You'll Do Here: Develop and Implement Strategic Marketing Plans and build comprehensive multi-channel strategies based on trend analysis and customer insights. Set Measurable Objectives by establishing clear goals aligned with business objectives. Plan and Implement Marketing Campaigns—Work with the Marketing Specialist to execute effective campaigns. Develop product marketing roadmaps & build detailed timelines for campaign execution. Supervise Campaign Performance by implementing tracking and set metrics to evaluate success. Conduct post-campaign analysis and analyse results to advise future directions. Collaborate with the Director of Marketing to develop the marketing budget & monitor budget performance and adjust as needed. Skills You Will Need: Tertiary qualification: Marketing, communication, PR Experience in strategic marketing planning, handling budgets Experience working with product & sales teams Outstanding presentation skills in person and in virtual environment Strong social skills; ability to work well with other team members, customers, sales, and partners across the organisation Outgoing and positive with a focus on building and maintaining relationships Passionate about digital education and customer outcomes Cengage Group is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure and life experiences. Or for any other reason. Seniority level Associate Employment type Full-time Job function Marketing E-Learning Providers and Book Publishing #J-18808-Ljbffr

Job Details

Salary: 80.00 -  100.00
Posted: 04-02-2025
Category: Product Brand Marketing, General Sales
Melbourne, 

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