Marketing Specialist (Digital)

Job Description

Marketing Specialist (Digital) Best Practice Software Brisbane City, Queensland, Australia (Hybrid)At Best Practice Software, our vision is communities connected with care. In 2025, we have a new mission to build a culture people love, where: we value customers, we work together for success, we are accountable for our actions, we innovate for the future, and we celebrate diversity and inclusion. If you share our vision and values, please consider this exciting career opportunity to join our growing team in Brisbane, Queensland. You’re unique, and we value that. As a Marketing Specialist with a Digital focus, we’ll call on your unique talents, skills, expertise, and experience to: Plan and execute organic and paid social, search and web campaigns, including keywording and SEM/SEO. Collect and analyse data to support changes and updates to ongoing campaigns, and to inform future decision making. Utilise technical and analytical expertise to regularly assess BPS’ digital marketing initiatives to improve on metrics and capitalise on opportunities. Collate and organise data for inclusion in quarterly reporting. Monitor and analyse campaign effectiveness to ensure that the content and messaging adheres to BPS’ wider marketing strategy. Source and liaise with external agency support where necessary to supplement internal digital marketing efforts. We believe our ideal applicant will demonstrate the following attributes: A proven ability to actively promote and role model BPS’ values. Experience interacting with a variety of internal and external stakeholders. Experience working in a closely aligned functional role in a similar environment to BPS. Completed a tertiary qualification in a related discipline or share an interest in progressing their learning and development. Strong self-organisation and time management skills, and the proven ability to meet deadlines. Adaptability to work flexibly and able to quickly adjust in response to changing circumstances. Solid communication skills, encouraging idea sharing and actively contributing to team morale. What’s in it for you? Market-leading benefits that make us a proven local employer of choice. Flexible work arrangements that help you strike the right career balance. Exciting start to, or positive development of, your Health IT career, with brilliant internal growth opportunities. Belong as part of a dynamic and highly supportive team with a strong dedication to the mission. Enrich your experience by supporting our frontline healthcare heroes across Australasia. How can we get this ball rolling? To start a conversation on your fit within our team, we recommend you provide us with: a capability statement/cover letter highlighting your experience and how you meet our requirements; and an updated copy of your resume. Your new career starts here. For more information on this role, please contact Alan Goodare on 1300 40 1111 (in Australia) or 0800 40 1111 (in New Zealand). If you're ready to soar to new heights, then click the button to ‘Apply’ for this job. Only applicants required for an interview will be contacted upon submission of this application. #J-18808-Ljbffr