Regional Marketing Manager, ANZ

Job Description

Neo4j is the leader in Graph Database & Analytics, helping organizations uncover hidden patterns and relationships across billions of data connections deeply, easily, and quickly. Customers use Neo4j to gain a deeper understanding of their business and reveal new ways of solving their most pressing problems. Over 84% of Fortune 100 companies use Neo4j, along with a vibrant community of 250,000+ developers, data scientists, and architects across the globe. At Neo4j, we’re proud to build the technology that powers breakthrough solutions for our customers. These solutions have helped NASA get to Mars two years earlier, broke the Panama Papers for the ICIJ, and are helping Transport for London to cut congestion by 10% and save $750M a year. Some of our other notable customers include Intuit, Lockheed Martin, Novartis, UBS, and Walmart. Neo4j experienced rapid growth this year as organizations looking to deploy generative AI (GenAI) recognized graph databases as essential for improving its accuracy, transparency, and explainability. Growth was further fueled by enterprise demand for Neo4j’s cloud offering and partnerships with leading cloud hyperscalers and ecosystem leaders. Learn more at neo4j.com and follow us on LinkedIn. ABOUT THE ROLE: We are seeking a dynamic and results-oriented Field Marketing Manager to lead and execute our regional marketing strategy across ANZ. This is a pivotal role, playing a key part in driving brand awareness, lead generation, and pipeline progression for our business in the region. You will be expected to use your marketing expertise and creativity to implement marketing strategy in line with the regional business strategy. RESPONSIBILITIES: Accountable for the execution and optimization of the marketing mix to deliver key performance indicators and targets including MQLs and SAOs. Develop and implement marketing plans aligned with global objectives, tailoring them to the specific needs and cultural nuances of the ANZ market. Manage a comprehensive marketing program across various channels, including trade shows, events, webinars, partner programs, and digital campaigns to drive leads, opportunities, and win business. Deliver a concentrated Account-Based Marketing (ABM) program for your region to amplify sales relationships and support the progression of strategic deals. Track and analyze performance data to monitor pipeline creation & progression, guide marketing planning, and report on program ROI. Build and manage strong relationships with key stakeholders, including internal sales teams, external partners, and distributors. Partner closely with regional sales leaders to develop quarterly marketing plans based on a deep understanding of customer needs, market and competitive landscape, trends and opportunities. Collaborate with product marketing, content marketing, PR and other teams to develop effective marketing materials and messaging for regional campaigns. Be an active and collaborative member of the Global Marketing team to ensure consistency of strategic marketing programs. QUALIFICATIONS: 7+ years of experience in field marketing with a proven track record of success in B2B environments at a fast-growing tech company. Strong understanding of the ANZ enterprise B2B software market, cultural differences, and business opportunities. Experience in developing and executing multi-channel marketing programs, including: field events, webinars, partner programs, and digital campaigns. Excellent project management, communication, and organizational skills. Proven ability to collaborate effectively with cross-functional teams and external partners. Strong analytical and reporting skills. Ability to travel in support of regional activities and initiatives as required by the business. Fluency in English and additional languages preferred. Familiarity with Salesforce, Marketo, developer marketing tactics are a bonus. Why Join Neo4j? Neo4j is, without question, the most popular graph database in the world. We have customers in every industry globally, and our products are a proven product/market fit. Joining our team is an opportunity to shape the future of data and analytics. Research shows that members of underrepresented communities are less likely to apply for jobs when they don’t meet all the qualifications. If this is part of the reason you hesitate to apply, we’d encourage you to reconsider and give us the opportunity to review your application. At Neo4j, we are committed to building awareness and helping to improve these issues. One of our central objectives is to provide an inclusive, diverse, and equitable workplace for everyone to develop their potential and have a positive, career-defining experience. We look forward to receiving your application. #J-18808-Ljbffr