Retail Partnership Manager

Job Description

Retail Partnership Manager page is loaded Retail Partnership Manager Apply locations National Office time type Full time posted on Posted 4 Days Ago job requisition id R006325 We're reimagining the way Australians live, work, and play. We own and manage some of the most recognisable and loved retail destinations across Australia. We’re evolving our portfolio into destinations that offer a broad selection of retail, residential, and office spaces. Through our diverse portfolio, data-led decision-making, and nationwide development pipeline, we do things differently. We are Vicinity. Role Purpose The key purpose of the Retail Partnerships Manager is to work closely with the Head of Marketing Operations to develop and implement retailer engagement programs for Vicinity Marketing to support retailer success. The role involves developing and maintaining a strategic outreach and relationship management program to support both B2B retailer initiatives and B2C marketing strategies. Working closely with the National Campaign team, you will identify, connect, and maintain key retailer partnerships that will enable the success of marketing campaigns for our asset segments. The role is responsible for the ongoing support and amplification of our retail partners marketing initiatives, understanding opportunities and roadblocks, and developing plans to support including but not limited to, leveraging our centre’s owned channels for the promotion of our retailer’s offers, news and events and coordinating with centre-based Marketing Executives for bespoke opportunities as required. Key Accountabilities All elements of the annual performance cycle are completed by the due date (including goal setting, mid-year reviews, EOY conversations) Regular 1:1’s, team meetings and development conversations conducted - minimum monthly cadence Performance issues are managed in an effective and timely manner Quarterly development conversations conducted with all team members 100% of compliance training is completed on time for team All health and safety, risk and compliance requirements are delivered across the team Effective management of budgets as per forecast with demonstrated focus on managing cost Demonstrated commitment to building own capability as a people leader Build and maintain retailer relationships with key retail partners Identify and understand key retailer partner’s opportunities and pain points to develop and/or incorporate consumer marketing programs Work in conjunction with the National Campaign team and Sponsorship and Partnership Manager to identify and assess partnership opportunities for consumer engagement programs Support the development of leasing product, collateral and materials as required Oversee the management of the Retailer CRM Understand retail marketing opportunities and support the amplification of these through our owned channels or through the development of a media bundle with paid opportunities. Own Vicinity Marketing’s key retailer relationships, interacting regularly to understand their business and proactively identify opportunities. Key Role Relationships Head of Marketing Operations (Line Manager) Retail Partnerships Coordinator (Direct report) National Campaign team Brand and Marketing team Marketing Executives Digital Marketing team Digital Product team Leasing team Retail partners Experience & Capabilities ESSENTIAL EXPERIENCE You have the ability, agility and appetite to understand and deliver tailored and customised campaigns to support different retail segments and consumer needs You have proven success in relationship management and understanding a partner's business opportunities and threats You have a broad understanding of the marketing mix, ideally with exposure and expertise gained in shopping centres or the retail industry. You will be accustomed to navigating a large complex and geographically diverse organisation. You will have proven success in either leading or supporting campaign management/delivery teams with demonstrated ability to partner & collaborate to drive operational efficiency and optimise all aspects of the campaign from in-centre to digital. You will have the ability to co-create campaigns to deliver across multiple objectives, leverage insights and overcome various hurdles and considerations. You can effectively brief subject matter experts and/or agencies on different aspects of a campaign and help shape the proposed solution/response, adding value and ensuring acute attention to detail in the proposed delivery. A marketing degree is highly desirable. CRITICAL KNOWLEDGE Strong foundational end-to-end marketing knowledge Understanding of the retail and/or shopping centre environment and operations, or ability to develop understanding quickly CAPABILITIES Excellent stakeholder management skills with an ability to build mutually beneficial relationships with external stakeholders Effective communicator and excellent collaborator to achieve the best outcomes Ability to lead and influence to achieve an aligned & considered approach Ability to design and put in place systems to streamline communication and collection/disbursement of information to multiple stakeholders Ability to work under pressure, multitask and manage competing priorities Ability to overcome challenges and find solutions Able to present to stakeholders at meetings, prepare an agenda, present to a wide audience Understanding of go-to-market requirements, translating consumer insights and trade area information into B2B leasing materials, including copywriting and proofing skills. PERSONAL ATTRIBUTES Demonstrated ability to establish and maintain excellent relationships with internal and external stakeholders. You put consumers at the heart of everything you do. You are creative and bring innovative solutions to solve challenges and/or opportunities. High attention to detail and analytically minded. You consistently demonstrate and role model the behaviours that bring the Vicinity values to life: Why Vicinity? Our benefits program focuses on creating an awesome place to work in which our people are rewarded and recognised. This includes: Flexible working options Birthday leave & purchased additional leave $1,000 worth of VCX securities rewarded for eligible team members Internal mentoring program Generous Parental Leave We live and work by our values of Respect, Integrity, Customer Focus, Collaboration, and Excellence. They are the foundation to everything we do and provide us a north star with which we can shape meaningful places where communities connect. At Vicinity we embrace and celebrate diversity and are committed to creating an inclusive work environment where we attract, retain and develop our people regardless of gender identity, ethnicity, sexual orientation, disability, and age. Applications are encouraged from all sectors of the community and we strongly encourage applications from the Aboriginal and/or Torres Strait Islander community. Our people and our Employee Advocacy Groups (Gender Balance, Cultural Diversity, Disability & Access, and Pride & Allies) actively build community and provide allyship within Vicinity. If you’d like to speak to someone to understand what it’s like firsthand to work here, please reach out to our Talent Acquisition team. We are aware of current limitations with our website accessibility and are working towards improving this. Should you experience any issues accessing information in this job advertisement or the application form, and require this in an alternate format, please contact our Talent Acquisition Team. Similarly, if you would like to discuss workplace accessibility, any reasonable adjustments we can make to better support you during the recruitment process, or your potential future role please reach out to our Talent Acquisition team: Email: Phone: +61 3 7001 4000 (request to speak to our Talent Acquisition team) Note: To be eligible to apply for this position, you must have existing, relevant Australian work rights. At the later stages of the recruitment process, the shortlisted candidate/candidates will be required to undergo a Criminal History Background/Police Check as a mandatory part of the process. Additional qualification checks may also be required depending on role and level. About Us We are Vicinity At the heart of who we are is our purpose of enriching community experiences. It’s what unites us, and what drives us. And when we talk community, we are talking about all our communities; our retailers, consumers, investors, partners, and our people. All are important to us, and we value them greatly. Reimagine what's possible At Vicinity Centres, #weimagine possibilities that are truly endless. Right this minute across the country, momentum is building as our people work together to reimagine destinations of the future. It’s a big and exciting job and there’s a lot to do. This is just the beginning, so now is the time to join, be brave and reimagine what’s possible. #J-18808-Ljbffr