Programmatic Executive
Job Description: dentsu is a network designed for what’s next, helping clients predict and plan for disruptive future... more info
Senior Activations Executive (Programmatic)
Salary:
80.00 - 100.00
Posted:
02-03-2025
Category:
Communication PR
Sydney,
Job Description
Senior Activations Executive (Programmatic) Get AI-powered advice on this job and more exclusive features. Direct message the job poster from KINESSO Australia. About KINESSO KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. About the role: Develop and nurture relationships with Agency team and direct clients to become a trusted source of Addressable knowledge, owning the relationship of a client portfolio. Develop relationships with AdTech vendors and media partners to remain at the forefront of industry changes, uncover benefits and opportunities for clients to deliver business outcomes. Respond to campaign briefs in line with agency planning process, whilst ensuring digital best practice is implemented with reference to research/sources for validation. Evangelize Matterkind solutions by familiarizing agency teams with product offering as well as industry updates. Provide agency partners with thought leadership and education ahead of brief where relevant. Curation of case studies for internal knowledge share and PR purposes. Lead campaign KPI fulfilment on behalf of team portfolio. Collaborate with Client Advisory team to extract optimal campaign performance, fulfill client objectives and hero campaign results through an insights led approach. About you: 1.5+ years experience in programmatic media, including working with DSP's such as DV360, Trade Desk or other. Experience planning, implementing, and optimizing campaigns within DSPs. Confident in creating digital strategy and presenting insights to clients. Advanced excel skills, data visualization, charting and analysis. Ability to organize and manage detail work campaign performance. Solid understanding of ad networks, exchanges, or auction marketplaces. Understanding of the digital landscape with a desire to learn about emerging technologies. The ability to have fun! Seniority level Associate Employment type Full-time Job function Marketing, Public Relations, and Writing/Editing Industries Advertising Services and Business Consulting and Services We value unique backgrounds and experiences to encourage and celebrate diversity. First Nations people, those identifying as LGBTQ+, people of all ages, people with disabilities, and people who are culturally and linguistically diverse are encouraged to apply. Our aim is to create a workforce that reflects the community in which we live. #J-18808-Ljbffr
Job Details
Salary: 80.00 - 100.00
Posted: 02-03-2025
Category: Communication PR
Sydney,
Related Jobs
Account Executive - Programmatic
Company Description Nine is Australia’s largest locally owned media company – the home of Australia’s most trusted... more info
Performance Executive - Programmatic
ABOUT GROUPM NEXUS GroupM Nexus is the world’s leading global media performance organisation that unites GroupM Practices... more info
