Senior Manager - Brand and Content

Job Description

Add expected salary to your profile for insights. Audika is part of Demant, a world-leading hearing healthcare group that offers solutions and services to help people with hearing loss. Worldwide the group employs more than 22,000 staff in more than 30 countries and distributes hearing healthcare and intelligent audio solutions to people in more than 130 countries. In Australia, Audika has over 300 clinics that provide hearing services to our valued clients. We strive to put hearing care on the health care agenda and to improve the quality of life of people living with hearing loss. The Role: You will own the strategy and execution of omni-channel marketing to build our brand and generate leads. With a focus on the in-clinic retail experience, you’ll ensure prospects are welcomed, engaged, and guided seamlessly from entry to fitting. As the custodian of the Audika brand , you’ll maintain consistency across all touchpoints, strengthening our voice and presence. You’ll also bridge the retail and digital experience, ensuring a smooth transition into Audika’s CRM platform to nurture customer relationships effectively. If you’re passionate about creating impactful marketing strategies and elevating customer journeys, we’d love to hear from you. Responsibilities: Develop and execute a cohesive brand strategy aligned with business objectives, ensuring consistent positioning, messaging, and market segmentation across all channels. Plan, oversee, and deliver impactful brand campaigns that effectively communicate value propositions and resonate with target audiences. Ensure seamless integration of brand messaging, design, and identity across all customer touchpoints, enhancing the overall customer journey. Collaborate with the global and local teams to create in-clinic materials, optimize store layouts, and support new clinic launches with tailored marketing strategies. Manage stock, printing, and distribution of in-clinic materials while maintaining high-quality brand representation. Lead and mentor a team of three, fostering professional growth and ensuring brand excellence across all activities. What’s in it for you: Permanent, Full time Hybrid working environment, 3 days in the office and 2 days at home Competitive Remuneration Package + Super ‘MyRewards program – a program that offers discounts to more than 300 retailers and services across Australia Online Wellbeing centre– a platform offering activities, workouts, meditations, nutritional and financial advice – everything you need to live a healthier and happier life Novated Leasing Employee Assistance Program Birthday and Christmas gifts Our Values: Audika is proud to have a diverse and inclusive culture that acknowledges and respects our employees. We are a team of professionals who bring the importance of sound to life and connect our clients through our hearing products. We believe that it all starts from our employees, who make this happen. We are led by our values, which shape a supportive and encouraging culture where everyone can thrive and succeed. We create trust! We are Team-players! We create innovative solutions! We apply a can-do attitude in everything we do. #J-18808-Ljbffr