Social Media Creative and Content Specialist

Job Description

Social Media Creative and Content Specialist - Global About Breville Over the past 90+ years Breville has grown to become an iconic global brand, delivering kitchen products to over 70 countries around the globe. Breville enhances people’s lives through the delivery of brilliant innovation and thoughtful design based on deep consumer insights, empowering people to do things more impressively or easily than they’d thought possible in their own home and ultimately allowing them to “Master Every Moment”. A career at Breville is truly a one-of-a-kind experience. It’s more than working for a global leader; it’s an opportunity to be a part of something that impacts people all over the world. About the Role Exciting things are happening in Breville’s social team—we’re redefining what it means to be a lifestyle brand in the digital age. As our Social Media Creative and Content Specialist - Global, you’ll be at the forefront of this evolution, creating content that not only inspires but sets trends. You’ll lead the creation of high-quality, trend-savvy content across Breville’s global social platforms. You’ll shoot and edit engaging visuals, manage influencer collaborations, and brief agencies to deliver content that’s on-brand and campaign-ready. Beyond creativity, you’ll collaborate with regional teams, organise a high volume of assets, and keep your finger on the pulse of the latest trends in coffee, food, design, and lifestyle. If you’re a tastemaker who thrives in a fast-paced, global environment and loves turning innovative ideas into tangible results, this role is for you. Key Responsibilities include: Generate innovative, out-of-the-box ideas and bring them to life through hands-on execution. Conceptualise, shoot and edit engaging high-quality social media content tailored to platforms like Instagram and TikTok, with a focus on lo-fi, authentic visuals to grow the brand’s engagement and following. Develop clear, creative briefs for external agencies and provide feedback to ensure delivered content aligns with brand standards and campaign goals. Capture and curate engaging content from PR events, brand activations and industry gatherings. Work closely with the Head of Social, Social Media Specialist and Paid Media Manager to align content plans with campaign priorities, seasonal schedules, viral trends and platform-specific strategies. Develop and maintain systems to manage a high volume of content, including project timelines and asset organisation. Contribute to a cohesive social media strategy that aligns with overall marketing goals. Build strong relationships with regional teams to ensure alignment on global campaigns and content strategies. Be flexible and available for occasional after-hours meetings to accommodate different time zones. We’re Interested in Hearing from People Who Have: 2+ years of social media marketing and/or content creation experience. A natural storyteller with a portfolio showcasing innovative, platform-first ideas that resonate with target audiences. Proven experience in creating high-performing, engaging content for branded social platforms. Deep understanding of current social media trends, platform features, and emerging formats. Be a cultural-tastemaker who has their finger on the pulse of the latest food trends, design trends, and emerging influencers. A passion for food and coffee is highly desirable. Experience with cross-functional collaboration such as internal teams, external agencies or client-facing liaison, and are skilled at creating clear, actionable briefs. The ability to navigate brand guidelines and deliver on business objectives. Proficiency in content editing tools like Adobe Creative Suite, CapCut, or similar software. Key Attributes: Creative, curious, and driven to innovate. Exceptional organisational skills, ensuring efficiency and precision. Team-oriented with a collaborative mindset. What we offer you: Competitive compensation package. A fun and rewarding team environment. Opportunity to work for an Australian Stock Exchange listed company. Employee assistance program. Paid parental leave policy. Employee discounts of up to 50% on all our electrical products. Corporate health and wellness benefits. To Apply Come and make your mark with this global leader by applying today via the Apply Now button. Please note Breville Group will never ask applicants through email, phone, text message, or direct message on social media to provide identity documents, personal details, or financial information such as bank details. Breville Group is proud to be an Equal Opportunity Employer. #J-18808-Ljbffr