Brand and Communications Lead

Job Description

Join the Brand & Marketing team as we enter an exciting growth phase during our brand refresh launch! 12 Months Fixed Term Part Time | FT Equivalent salary starting from $136,718+ 16% Super Join us at our brand new Headquarters in Honeysuckle, Newcastle OR Sydney HQ As part of our purpose of making electricity accessible for all, Ausgrid is on an exciting, renewables transformation journey and now is the time to be a part of something big! We are proud to service Australia’s east coast, as a leading business in energy distribution, delivering a safe and reliable electricity supply to more than 1.8 million homes – that’s over four million Australians relying on us every day. Our vision is simple; for our communities to have the power in a resilient, affordable and sustainable future. We take pride in knowing that the work we collectively achieve today, will transform the world tomorrow. We value a culture of working and living safely, being customer focussed, commercially minded, collaborative, honest, accountable, and respectful. Our values are not just initiatives driven by leaders; they define the way we work. Your team It's an exciting time for the Brand and Marketing team at Ausgrid as we launch our brand refresh and continue our transformative journey! You will be joining the team during an exciting growth phase, accompanied by a dynamic group of passionate creatives. As part of this team, you will champion and shape Ausgrid’s reputation by partnering with others to build trust, unlock opportunities and enable Ausgrid’s strategy. Working collaboratively with internal and external partners, the team works on a range of projects from promoting safety around electricity, community engagement events or initiatives and supporting the delivery of innovation projects through to developing resources that help improve energy literacy. The team works with the wider business to support our digital channels (website & social), stakeholder engagement (industry & customers) as well strategic partnerships and sponsorships. Your new role As Brand and Communications Lead , you will be pivotal in strengthening Ausgrid's reputation through impactful communication strategies which involves aligning messaging across our diverse activities and stakeholders, solidifying Ausgrid's position as a trusted leader in the energy transition. You will craft educational content highlighting the significance of this transition, encompassing topics like renewable energy adoption, sustainability best practices, and technological innovations in the sector. Ensuring accessibility and clarity, your content will cater to varying audiences. Utilising the power of storytelling, you will champion Ausgrid's positive influence on communities, the environment and the energy landscape. Through a multi-channel approach spanning digital platforms, social media, traditional outlets, newsletters, and public relations, you will support the delivery of Ausgrid’s strategy. Consistency and excellence in messaging and branding will be central in reinforcing our reputation and solidifying Ausgrid as a trusted industry leader. Key responsibilities will include, but not be limited to: Execute Ausgrid’s brand strategy and implementation plan Work with the Strategy Leads and teams to ensure the brand is built to support strategic outcomes Deliver marketing campaigns that meet the marketing strategies, objectives, metrics, and promotional plans that support the brand strategy and build Ausgrid’s reputation Manage budget, review external cost estimates and track monthly spend to keep on budget and maximise brand investments Monitor brand performance and reporting Liaise closely with Public Affairs to ensure consistent messaging across all stakeholders including government and media, co-designing communications with Public Affairs or Internal Communications teams as required Execute various marketing campaigns, media placements, digital marketing, PR, events etc. as required to implement the brand strategy Ensure quality control of communications, with a focus on accuracy, attention to details and brand compliance This is a job-share opportunity, Wednesday – Friday only. Spark our interest! Our hiring decisions are not only based on your experience and skills, but your passion, attitude, and alignment to our core values. To be successful, you will be proactive, self-motivated, and adaptable in addressing evolving work priorities, possessing the flexibility to work autonomously and collaboratively within a team setting. You will come with strong organisational, time management, and project management proficiencies, with a proven capacity to handle multiple tasks simultaneously under competing demands. You will be a creative thinker with acute storytelling abilities, a natural communicator and strategic in your influencing capabilities. You will also have the following skills & qualifications: Bachelor's degree or higher in Marketing, Communications, Business/Commerce, or another closely related field 5 year’s robust experience in brand management, marketing or communications, ideally within the energy sector or a similar industry Demonstrated proficiency in overseeing and executing comprehensive marketing programs from start to finish Exceptional interpersonal and communication abilities, showcasing proficiency in establishing and nurturing effective relationships across diverse, internal and external stakeholders Candidates with strong strategic thinking abilities and experience in brand strategy execution within a complex environment are highly desired and encouraged to apply! Grow with Ausgrid To continue building on our rich heritage, we actively invest in our people’s development through secondments, onsite training, mentoring circles, e-learning and study assistance. It is through our investment in our people that the average tenure across the business is 14 years and our current turnover is sitting at a market competitive rate of just 3.9%. Ausgrid perks Revel in more than just a competitive salary! Our employees enjoy a dynamic range of market leading support and safety services, wellbeing programs, corporate discounts, and flexibility arrangements in many forms. Our people are paramount to the continued success of Ausgrid, therefore celebrating great work is important to us! It’s not just the big wins that count, we have provided our employees the opportunity to applaud peer successes daily through our Amped Recognition Program. But let’s not forget the major milestones! For those ready to exceed expectations, anticipate a nomination for a CEO award at our formal end of year Award gala. Belonging at Ausgrid At Ausgrid, we are powered by diversity. Our customers come from all walks of life, and so do we! We are committed to creating a diverse, respectful, and inclusive workforce, and encourage applications from various backgrounds, including Aboriginal and/or Torres Strait Islander peoples, individuals with disability, people from culturally diverse backgrounds, and members of the LGBTQIA+ community. If you require support with your application/reasonable adjustments for the interview process, please reach out to our dedicated Talent team - Application close date: 3 March 2025 (this date is subject to early closure) Applicants must have full Australian work rights to apply. Join us in shaping a diverse and inclusive workforce where everyone can thrive. #J-18808-Ljbffr